Although Facebook and Twitter are popular with TV stations, only 27% of radio newsrooms use Twitter and 1% have a Facebook page. The survey’s conductor, Robert Papper of Hofstra University, said the contrast in usage is due to staff size. “If you had a staff of three or more, you were involved in a number of social networking things. If you did not hit that magic number you were not involved.” He explains why radio stations do not participate more in social media:
How is your radio news department using Facebook, Twitter, or text messaging?
“Jamie Oliver’s Food Revolution,” the reality series in which the famed British chef attempts to spark change in the West Virginia city that the Centers for Disease Control named the unhealthiest in America, will air on Sunday, March 21 in the 10 p.m. slot followed by repeats and new episodes every Friday. The show mirrors his attempt to revamp the British school food program. This time, it chronicles the chef’s attempt to “plant the seed” of change in Huntington, W.V., the same town that scorned his help and drove him to the brink of tears. Here’s just a taste of the town’s reaction to his offer to help. I’m shocked that the guy in this clip was spitting hamburger crumbs at Jamie as he refused to eat “lettuce”.
In the digital era, news has become omnipresent. Americans access it in multiple formats on multiple platforms on myriad devices. The days of loyalty to a particular news organization on a particular piece of technology in a particular form are gone. The overwhelming majority of Americans (92%) use multiple platforms to get news on a typical day, including national TV, local TV, the internet, local newspapers, radio, and national newspapers. Some 46% of Americans say they get news from four to six media platforms on a typical day. Just 7% get their news from a single media platform on a typical day.
New York Post: The new owners of radio giant Clear Channel Communications will next week begin implementing a massive restructuring plan that seeks to cut $400 million in costs at the company, The Post has learned.
According to three sources with knowledge of the plan, the restructuring will include layoffs across the company’s radio, outdoor advertising and international divisions as well as cuts to programming budgets and consolidation of back-office operations.
A precise headcount for the layoffs could not be obtained. Clear Channel has about 30,000 employees worldwide.
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